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Safwan Al Turk

Consumer Brand & Platform Operator

18 Years Scaling Global Brands Across MENA
P&G | Nestlé | Nespresso | Samsung

I didn’t fall into brand building. I operated at scale.

From frontline sales to leading an $8.5B business at Samsung MENA, I turn strategy into commercial scale.Now focused on performance-driven consumer platforms across the Middle East.Brand architecture. Commercial execution. Product–market fit. Regional scale.

Operating Platforms


Enterprise discipline. Founder speed. Long-term value.